Which law firms are dominating local search results in your area? A quick search of “law firms near me” will show you which businesses are winning at local SEO, and making sure your law firm lands at the top of these results is the key to attracting more clients that are ready to convert. Forty-six percent of all Google searches are for local businesses, and nearly 80% of local searches result in conversions. This makes local SEO an excellent way to grow your law firm.
Navigating local SEO for law firms can be a challenge, but once you understand the factors that determine where your business ranks in local search results and how to improve your position, you’ll be able to take over the top spot and tap into a steady stream of warm local leads.
Nailing local SEO for law firms means optimizing your website, ensuring it’s mobile-friendly, adding local keywords to your content, keeping your company contact and location information accurate and updated, and collecting positive reviews from local customers. In this guide, you’ll learn how to master the art of local SEO to connect with more local leads that convert into satisfied clients.
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